Today we setup the first stage of marketing for this project. The most important part of any film is hype. If Avatar has taught us anything is that spending over 250 million dollars on advertisement will get you 2.3 billion dollars in revenue! So with that in mind we are currently setting up the marketing plan, promotional plan and pr plan for this film.
My first step in creating buzz for the movie is to create unique posters, a lot of posters! Social media is probably the best avenue for any and all promotions and advertisement these days. It costs less and gives you a much better ROI.
For this film we are creating some really cool concept posters that will hopefully generate buzz and get attention of the film. We will be shooting the poster assets in the next 2 weeks.